This image shows how important consistency of your brand across all aspects of your business really is. Consistency builds brand recognition and gives the potential clients an impression of the standard of professionalism the client can expect from you and your business.
If you walked into this surgery and saw the level of professionalism, you would feel very confident that you had come to the right place.
When you gain this level of consistency in your branding, from uniforms, to car signage, right down to your invoices having your logo present, your clients will have a lot more confidence utilising your services. More confidence = More business!